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Marketing for Musicians

12. May 2010

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This is a post I put up on the FAR-West list-serve (Folk Alliance Region-West).  It got a fair bit of reaction and so I thought I’d share it with you. Warning – a bit of a rant here… And I expect I’ll be flamed, but that’s just fine with me, because one of my jobs [...]

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Social Media Do’s and Don’ts

19. February 2010

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Just read a great blog post with an overview of Do’s and Don’ts in the Social Media world. The How To’s of Social Media By Talia DeVault Having just returned from a Bay Area Women in Film event on “Utilizing Social Media,” I felt compelled to share the knowledge of the creative professionals that spoke on [...]

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Social Media Marketing – Part 1

3. August 2009

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I’m completely fired up about doing the social media thing the right way – and I no longer feel completely overwhelmed by it. And so, of course, I want to help you feel the same way.

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Niche Marketing

6. July 2009

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YouTube highlight video of Niche Marketing workshop

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PR vs. Advertising

10. March 2009

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Small Business owners who do not have a background in marketing often confuse PR (public Relations) and advertising.  Advertising refers to a very specific thing – buying space/time in a public medium such as print, radio, TV, or billboard.  Public relations refers to everything else we do to promote ourselves and our business. Frankly, unless [...]

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